In the last decade alone, gaming has evolved in such a way that more and more people are thinking about how their favorite titles can translate into shareable content – and this is largely down to the popularity of social media platforms like YouTube and streaming services like Twitch. There are currently more than 51 million YouTube channels and 400,000 individuals in the US alone making videos on YouTube as a full-time job. When you consider that videos in the gaming niche clocked over 100 billion hours in 2020, it’s not difficult to understand exactly why more people are interacting with video games in an entirely different way than ever before.
Why is photo and video editing software impacting gaming?
While 10 billion of the hours mentioned above were from YouTube gaming live streams, videos that have a focus on gaming are also extremely popular. From reactions to popular games, hype videos for new launches, pre-recorded play-throughs, and even content that relates to trending mobile games; the niche is not only diverse, but it is also ever growing. Photo and video editing software is now becoming a key part of the gaming experience, as more and more individuals are now filming their endeavors and sharing their content in the hopes of becoming a breakout name and earning a significant income.
Free online video editors now have unrivaled capabilities when it comes to helping gamers cherry-pick the most entertaining parts of their live streams to create videos that will capture attention and engage audiences, while keeping them coming back for more. Over at CapCut for example, users will no longer have to consider the time and skills they would need to learn to use video editing software, as everything is powered by fast, intuitive AI protocols. The best news is that everything is free, simple to use, and has professional-quality results every time.
The benefits of turning gaming into a sharable hobby and potential income stream
There are a host of benefits to streaming games online and as the market continues to grow every year, there is some significant potential for the right content to go viral. Let’s take a look at the top ones:
Build a dedicated community
One of the best things about gaming online is the fact that enthusiasts now have the opportunity to share their hobby with other individuals that have the same interests. Streaming connects players and viewers, and can create a strong audience that fosters a dedicated community. The more unique and compelling content is, the greater viewership and channel support is likely to be – and photo and video editing software can ensure that gaming videos stand out from the crowd. For example, creating a profile picture using AI image style transfer can tell viewers everything they need to know about your channel in a fun, engaging way that encourages them to click through and browse your uploads.
Diverse content creation
Gaming YouTubers won’t be limited in their content, and diversity is a huge benefit in niches that have such large providers and audiences. Not only can they target their content to a specific area of gaming and see some significant success, but choosing to showcase everything from mobile games to the latest PC titles will ensure a broader range of viewership. Mixing up content in terms of live streaming and pre-recording gaming gives viewers the opportunity to engage in the ways that interest them the most.
Potential income
Of course, the biggest benefit of sharing gaming content online is the fact that there is the potential to earn money. While not all gaming YouTube channels or Twitch streamers are going to reach the status and engagement of industry names like PewDiePie and Jacksepticeye, this doesn’t mean that there isn’t money to be made. Income streams are almost as diverse as the content, so individuals can choose what works best for them or incorporate multiple avenues to really maximize their income. From ad revenue and subscriptions, to donations and tips, sponsorships, merchandise and licensing, and even affiliating – game streaming is a thriving industry that can at the very least provide a supporting income for the right channels.
How to get your YouTube or Twitch stream off on the right foot
Right now, the quality of the content created will be the number one asset in your efforts to establish a successful YouTube or Twitch channel. With the right photo and video editing software, you’ll be able to create thumbnails, expertly edit footage, add subtitles, and so much more that will help your content reach and engage the audiences you really want. The top tips are to be consistent in your content, build your brand by posting regularly, and don’t overlook the potential of social media marketing when getting your name out there.
